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How to design a corporate merch program

Free 5-module course · ~90 min total · merch.am

5-module practical course for HR/Marketing/Procurement teams. Module 1: Define audience and goals (employee/client/partner). Module 2: Set the budget envelope and tier strategy. Module 3: Match printing method to product and quantity. Module 4: Plan logistics and distribution. Module 5: Measure ROI (NPS, retention, brand recall). Includes real-world calculations and budget templates.