Branded warmth and knit merch: fibres, knit construction and the choices that decide cost
The first decision a buyer makes is the fibre blend, because it dictates the knit gauge, the warmth, the recovery after washing, the pilling behaviour, and the cost. Acrylic in the 70 to 100 per cent band is the workhorse of the promotional range: soft to the touch, machine-washable, inexpensive enough to be handed out at large event programmes, and available in a wide Pantone range as a yarn-dyed shade. Acrylic carries the printed or jacquard mark well, but the fibre pills faster than wool and reads as synthetic to a trained hand. Lambswool and merino wool in the 50 to 100 per cent band sit one tier above: warmer, naturally odour-resistant, and the right pick for outdoor teams, hospitality suites, and retail launches that want a softer retail feel. Wool programmes are usually smaller in volume but higher in per-unit value. Cashmere and cashmere blends are the premium tier — a 10 to 30 per cent cashmere blend with merino produces a beanie or scarf that is soft enough to retail at four figures in AMD and to read as a partner gift rather than a giveaway. Performance and outdoor knitwear — fleece-lined beanies, windproof balaclavas, technical gloves — are a separate construction: a polyester or polyamide outer shell, a fleece or merino inner lining, and a printed or embroidered mark on the cuff or the back panel. They are the right pick for ski resorts, outdoor brands, and corporate hospitality at winter events. Blankets and throws extend the range into home and travel: brushed acrylic, wool blend, or recycled polyester, hemmed or fringed, and packed in a cotton or non-woven carry strap. Two procurement points matter more than buyers expect. First, knit gauge: a finer gauge beanie takes more stitches per centimetre, more yarn, and more production time, and the gauge is part of the unit cost. Second, washing and care labels: a wool-rich beanie that is hand-wash only requires a printed care label that survives the season, and the label cost is part of the finishing steps. On pricing, indicative per-unit bands for Yerevan-delivered runs run from roughly 2 400 AMD for a single-colour jacquard acrylic beanie at 500 units to about 18 000 AMD for a cashmere-blend scarf in a rigid gift carton at 100 units; per-unit figures are quoted in AMD inclusive of 20% VAT and confirmed in writing before production.
- Type
- Branded warmth programme — beanies, scarves, gloves, blankets, throws
- Print or knit method
- Jacquard knit (yarn-dyed), intarsia knit, embroidery (cuff, back panel), woven label (blanket hem)
- Typical order volume
- 200–2 000 units per style for beanies; 100–500 units for scarves, gloves and blankets
- Lead time
- 22–40 working days from artwork approval; 55 working days for cashmere or recycled-blend programmes
- Payment rails
- Bank transfer in AMD, ArCa, Idram, Visa, Mastercard; 20% VAT included