Pro sports team ordered 2000 branded fan merch for season launch event + retail sale. Items: T-shirts (5 sizes), hoodies, scarves, caps, water bottles, mugs. 6-week lead time. Production: silk-screen on cotton, embroidery on caps. Total: 2000 × $35 = $70K. Outcome: sold out in 6 weeks at season launch. Re-orders: 3000 additional units for season-long retail. Cumulative annual: 5000 units, $175K revenue for team store.
Sports team — 2000 fan merch for season launch
Դեպքեր — merch.am